Jan 15, 2019

9 IQOS facts that you didn't know

If you are thinking about starting to use IQOS, you have doubts or you want to become an expert in the technology behind the leading heated tobacco product in the world, bellow we present 9 facts that you should know:


The first IQOS product was launched in Nagoya, Japan, in November 2014. For this reason, Japan is the main global market with more than half of the 6 million IQOS users worldwide.

The popularity of IQOS has grown in the last 4 years since its birth. Currently you can find it in 43 countries on 5 continents.

IQOS is not only the name of the leading heated tobacco product in the world. In the United Kingdom, IQOS MESH is also available, an electronic cigarette that heats a liquid solution containing nicotine and different flavors to generate steam.

Since 2008, with the help of a team of more than 430 engineers, scientists and specialized technicians, IQOS has demonstrated its commitment to a smoke-free world, with an investment of more than $ 4,500 million for the development of smoke-free products.

IQOS has more than 60 specialized boutiques around the world, for those who still prefer to do their shopping in the traditional way.

Charging your IQOS is quick and easy; you need to charge your Holder (IQOS 2.4, IQOS 2.4 Plus and IQOS 3) for approximately 4 minutes on the Pocket Charger after each use. Once you have finished a HEETS package, connect your IQOS to an electrical outlet. The IQOS 3 MULTI is a compact device, which integrates the Holder and the Pocket Charger in the same device. There is no load time between HEETS and its duration is 10 uses, while the total load of the device is complete.

Between 70% and 80% of IQOS users around the world have completely quit smoking, which adds to the brand's purpose for a smoke-free future.

The most recent IQOS models have a Bluetooth function so that users can get the most out of their devices with the new app, IQOS Connect, which allows you to control the battery of your device, receive notifications with the latest IQOS news and very useful tips to improve your experience.

In Colombia an IQOS is sold every 15 minutes on average.


*Content develop by Coltabaco SAS